NO CLASS TODAY- READ THE EMAIL

PLEASE- make sure you use the time today to maybe go to the Art Library and research how color can be used as a tool to say what you want to say. And go shoot a LOT. Email me with questions or if you'd like me to look at a set of images online. See you all on Tuesday.

ASSIGNMENT#4 - COLOR - Due TUES. November 10

Assignment #4: Color:

PICK ONE COLOR as your focus...and create 5 images that use color as a compositional tool to create a narrative for the viewer. Consider how color is used in the composition, the relationship between different colors and their meanings in relationship to what the narrative is conveying.

Here are some things to think about (taken from an online source about color theory), but they are by NO MEANS absolute truth:

Color is considered one of the most useful and powerful design tools you have. People respond to different colors in different ways, and these responses take place on a subconscious, emotional level. In our American culture, black has long been associated with death, while white is believed to signify life and purity. In the Orient, however, white is the traditional color of mourning. In the United States, black has also come to suggest sophistication and formality. Americans generally associate trust an stability with the color blue, while Koreans have this reaction to pink and other pastel colors.

In the Western Culture:

Purple and gold are often associated with Royalty, wealth and opulence
Red, White and Blue reminiscent of the American flag, immediately convey notions of patriotism and, to some extent, conservatism.
Green has taken on a very strong connotation as the color representing ecology and concern for the environment, however, it also conveys meanings associated with money and the suggestion "to go ahead" which is obviously derived from traffic lights.
Colors represent holidays and seasons of the year.
The Fall foliage colors of Red, orange, yellow, and brown are clearly expressive of Thanksgiving. Halloween: Orange and Black. Red and Green represent Christmas. Purple and Yellow and other pastels colors represent Easter.

Blue, Red, White and Grey = Stability, Power, Trustworthiness, Conservatism
Yellow, Brown, Orange, Green = Nature, earthiness, warmth
Red, Orange, yellow = more warmth
Blues and Aquas = water and coolness
Primary colors (Red, Blue, Yellow) = Convey fun


****NOTE**** PLEASE REMEMBER to THINK FOR YOURSELF ON THIS ASSIGNMENT, but get feedback from your classmates.

Using Drop.io

For this third assignment and onward, I want us to start using "drop.io" as a tool. I'd like everyone to "create a drop" each week of what they have shot for the assignment...NOT EVERYTHING YOU"VE SHOT, only the images you're considering for the project. This means that I want you to edit down your images to a manageable number (40-50) before you upload them to Drop.io We'll talk more about this in class. Here is the URL for drop.io : http://drop.io/

RE-POST of Self-Evaluations

Self-Evaluations:


For every assignment, I expect you to write a paragraph of self-evaluation that should help you to prepare for class critique. Within this summary you should address the following issues:

* what did you learn;

* what are the strengths of the project;

* what could you have worked harder at;

* what changes would you make if doing it again. Photography IS hindsight.

Assignment #3: Team Assignment: Due October 15th

You will team up with another classmate. Given a series of words to work with as a starting point, the two of you will collaborate on a series of 10 images that are inspired by those words. You will each be responsible for 5 images, however you may integrate them together as much as you like. You must make the images, organize them into a series and present them to the class. You will be evaluated on the creative use of words, quality of the compositions, competency with camera, collaborative effort and organization of images.